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The Most Important Data in Retail Isn’t in Your Data Warehouse
It lives in-store — and it’s largely invisible. Execution gaps cost millions every year and teams only find out when it’s too late to act.
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~30%
~60%
1-3%
80%
One Reality Layer for Every Commercial Decision
Execution Intelligence gives you a single, objective view of what’s happening in stores across availability, pricing, promotions and displays.
So commercial teams can:
Understand what actually executed
Attribute performance correctly
Intervene while there’s still time to act
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See Execution Clearly Across Every Store
With Execution Intelligence, you can see:
What’s on shelf and what’s missing right now
What price products are actually selling at
Which promotions ran and which didn’t
Where displays were built, partially built or never executed
All delivered as structured, decision-ready intelligence — not raw images or guesswork.
Syndicated Data Tells You What Sold
Execution Intelligence tells you why.
Traditional data answers questions weeks later:
“How did it perform?”
“What sold?”
Execution Intelligence answers the questions that matter now:
Did it execute as planned?
Where is it breaking down?
What should we fix today?
This is the missing execution layer that connects planning to real-world outcomes.
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How It Works
In-Store Reality Is
Captured at Scale
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AI Transforms Reality
Into Intelligence
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Insights Surface Where Action Is Needed
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Built for Teams Accountable for Commercial Outcomes
Used across grocery, convenience and on-premise retail environments.
Revenue Growth & Commercial Strategy
Trade & Shopper Marketing
Sales & Field Operations
Category & Retail Execution Teams
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Turn Execution Visibility Into Better Decisions
Execution Intelligence doesn’t just show you what happened in-store, it shows you where to focus. By revealing execution gaps as they emerge, teams can:
Prioritise the stores and issues that matter most
Separate execution problems from true demand signals
Take action while campaigns are still live
So decisions are grounded in reality, not assumptions or weeks-late reports.
What Our Clients Say
FAQ's
Execution Intelligence is designed to fit into your existing data stack, not replace it. Insights can be delivered into popular analytics environments (such as Databricks) and shared via APIs to connect with BI tools, CRM or sales execution platforms. Integration is intentionally lightweight.
In-store reality is captured through a managed, crowdsourced capture network designed for enterprise retail execution. This allows coverage at scale without relying on your teams to visit stores themselves, while maintaining consistency, governance and data quality.
Syndicated data explains what sold, typically weeks after the fact. Execution Intelligence explains why it sold (or didn’t) by showing whether availability, pricing, promotions and displays actually executed in-store in time to fix issues, not just analyze them later.
Execution Intelligence provides rapid visibility into in-store execution, enabling teams to act during live campaigns rather than waiting for post-event analysis. Value is realised within weeks, not months, across both promotional and always-on execution initiatives.
Execution Intelligence is flexible by design. Your own field team is not required but some customers choose to incorporate their own field teams, while others rely entirely on managed capture. The right approach depends on coverage needs, timelines and internal resources.
Execution Intelligence is typically delivered in two stages.
Most customers begin with a paid proof of value — a short, fixed-scope engagement designed to demonstrate execution gaps, identify key failure drivers and provide internal-ready evidence to support decision-making.
From there, customers move into an annual program that provides always-on execution monitoring, regular insight delivery and enterprise-ready datasets and outputs.
Pricing depends on scope, coverage and cadence, and is designed to align with the commercial value delivered, not seat counts or feature access.
Traditional image recognition focuses on ongoing shelf analytics and often requires long deployment timelines. Execution Intelligence is purpose-built for time-sensitive execution, such as promotions and displays, delivering in-window visibility so teams can act while campaigns are still live.
Yes. Execution Intelligence is built for enterprise security and data governance. No personal data is collected and execution data can be processed and stored in line with customer security, privacy and compliance requirements (including GDPR and regional regulations).
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